Another restaurant is leaving Ikea-owned food court Saluhall. Momo Noodle is shutting down its kiosk and opening a Financial District shop in September, blaming in part the food hall’s restrictions around meat.
One of Momo’s “most beloved menu items,” rice-wine pork belly, was “banned by Saluhall due to internal restrictions,” according to a statement. The shop, which started as a food truck in 2018 and became one of Saluhall’s inaugural tenants, will “graduate” to its takeout location at 455 Market St. in late September.
Momo cofounder June Guo said Saluhall’s original mostly vegan concept doomed the Sichuan noodle shop’s popular dish. “We were required to keep a meat to veg ratio on our menu,” she said. “And they took off my pork-belly item.” The pork-belly noodle dish is the most prominent item featured on Momo’s website. The founders said they decided to find their own space so they can have more freedom over their menu and brand identity.
Saluhall said in a statement that it’s “grateful” to have hosted Momo for more than a year. “While we’ll miss having them at Saluhall, we’re excited to see their growth and will be cheering them on in their new space,” a spokesperson said.
Momo’s exit follows that of two other original Saluhall tenants in the spring: taqueria La Venganza and Algerian restaurant Kayma, which blamed sluggish foot traffic for their closures.
Saluhall’s focus on plant-forward food has dwindled since it launched last spring. It shuttered vegan restaurant Burgare Bar in favor of the beef smashburger hot spot Smish Smash. Cheezy’s Artisan Pizza, which opened in March, loads its pies with half a dozen types of cheese, as well as lamb, pancetta, and pepperoni.
La Venganza offered vegan tacos, while 2-month-old tenant Taqueria El Ultimo Baile specializes in brisket, tri-tip, and carne asada tacos cooked over charcoal.
Saluhall is not the only one veggie-forward spot to have succumbed to carnivorous tastes lately. Michelin-starred New York City restaurant Eleven Madison Park recently announced plans to suspend its vegan-only menu and start offering meat after four years. Chef Daniel Humm attributed the decision to slower business and lower wine sales.
Momo called its time at Saluhall “an incredibly valuable experience” but said working with Saluhall’s foreign management that “primarily references data and decision-making models from London” was a drawback.
“While that approach may work in Europe, San Francisco is a unique city with its own culture, pace, and palate,” Guo said.
Momo’s new location near Salesforce Park has gotten busier as more companies have instituted stricter return-to-office mandates.
“We remain incredibly optimistic about San Francisco,” Guo said. “We’re thrilled to be part of the city’s revitalization, especially downtown.”