Political campaigns in San Francisco rely heavily on Chinese American voters, who make up a quarter of the city’s population. For the upcoming school board recall on Feb. 15, what, exactly, do the Chinese-language political ads say to the community?
In general, the messaging from the campaigns that support the recalls are similar in all languages. But some content is tailor-made for Chinese audiences.
Standard reporter Han Li discussed the ads with KQED’s Brian Watt and Scott Shafer on Morning Edition.